Make the Shift

What is Make the Shift? 

Make the Shift (MTS) is a social initiative of Lulubelle's Clothing, Edge Hill Cairns, supporting women’s empowerment initiatives both local and global, through the sales of clothing and accessories. MTS recognises that the journey towards a beautiful life often begins with empowering women to feel confident and loved.

Our original boho-inspired designs are carefully selected and made from the highest quality cotton/rayon.  Dresses are flowy and feminine, embracing the comfort and beauty of the female form.

Our collections are in small quantities and once sold will not be repeated. This means exclusivity and originality for you when purchasing a MTS product.

Styles are created with cool comfort in mind, stylish yet practical, with the flexibility to take you from day to evening just by adding simple MTS accessories.

How it works?

International Giving: Woman's Micro Finance Projects - Grameen Bank 

Every month 10% or more of both online and in store sales will be donated towards the Grameen Bank to assist in eliminating international poverty through social business initiatives.

Local Giving: Give a little love - Cairns

Every month MTS and Cairns local business partners will gift a pamper package to a worthy Cairns woman as a gift of love, recognition, support and encouragement. Nominations for a worthy gift recipient will be taken via Facebook and in store referrals.

To Partner with Make the shift please email 



Clara Dress

Clara Barton

Meaning bright or clear. Clara Barton was a pioneer nurse who funded The American Red Cross at a time where relatively few women worked outside the home.

She was a hospital nurse in the American civil war, a teacher and a patent clerk. Clara was noteworthy for being a pioneer of women doing humanitarian work.


Harriet Top

Harriet Tubman

Harriet Tubman was an African-American abolitionist, humanitarian and during the American civil war, a Union spy. Born into slavery, Tubman escaped and subsequently made about 15 missions to rescue approximately 70 enslaved family and friends.


Louisa Dress

Louisa May Alcott

Louisa May Alcott was an American novelist best known for her book ‘Little Women”. In her early childhood her family suffered severe financial difficulties and Louisa worked to support her family from a young age.


Ella Top 

Ella Fitzgerald

The most famous woman names Ella was the late jazz singer Ella Fitzgerald, nicknamed “the first lady of jazz”.

After a difficult childhood, Fitzgerald rose to the pinnacle of the music world, winning 13 Grammy Awards over the course of her career.


Amelia Dress

Amelia Earhart

Amelia Earhart was and American aviator pioneer and author. Amelia was the first female aviator to fly solo across the Atlantic Ocean. She received the US distinguished ‘Flying Cross’ for this record.

She set many other records, wrote bestselling books about her flying experiences was instrumental in the formation of the ‘Ninety Nines’, an organisation for female pilots. She was an early supporter of the equal rights amendment. 


Rosa Dress

Rosa Parks

Rosa Parks was an African-American civil rights activist whom the United States congress called ‘the first lady of civil rights’ and the author of the freedom movement.


Gloria Dress

Gloria Steinam 
born March 25, 1934) 

Gloria Steinam was an American feminist, journalist and social & political activist. Gloria became nationally recognised as a leading spokeswoman for the anti-feminist movement in the 1960’s and early 1970’s.


Jane Dress

Jane Austen

Emily Jane Bronte was an English novelist and poet best known for her only novel “Wuthering Heights”, now considered a classic of English literature.

A shy girl. Emily was very close to her siblings and known as a great animal lover, being especially noted for befriending the stray dogs she found wandering around the countryside.